Common Sales Objections Template
Teach your sales team to convert the hardest sales objections into a sale.
Click "Add to Cart" below. When you checkout, you will immediately receive an email with a link to download.
- Premium design
- Customizable files
Lifetime access from any device
Why use the template?
Every sales rep will face sales objections.
Our sales team was fumbling the most common sales objections.
And we were losing deals because of it.
When I developed this simple Common Sales Objections Template and integrated it into our daily sales playbook, things changed.
We started turning objections into sales. Deals we would have lost, we were winning.
Click "Add to Cart" to access the AI-powered Google Sheet template.
What’s inside the template
You will be able to access the most common sales objections we hear and the responses we train our team on. Plus, be able to generate your own responses for your own team.
Here is what's inside:
- Common Sales Objections Template: a simple blank template to input the most common objections your sales reps hear and the responses you will train them to say.
- Example Template: this is to give you inspiration or copy directly from our experience selling B2B SaaS. The key here is to reinforce these responses in your team trainings over and over again.
- AI-Powered Objections Response Generator: I love this. Simply enter your URL and we'll generate the most common objections that your sales reps likely hear with potential responses to use.
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How to use the template
I'm telling you. These are simple training tools that are so easy to implement. But they're also easy NOT to do.
And many teams never train this hard.
Be one of the few leaders to reinforce training for all aspects of your sales team's game and you will reap the rewards.
This is how I recommend you use the template:
- Explore all tabs before starting.
- Check the example tab to see if that aligns with your business or not. If so, feel free to copy / adapt for your business.
- Get the AI plugin I use or copy the GPT prompt into whatever AI tool you use to generate your own objections and responses.
- Finalize the content for your sales team.
- Train them. Train them again. Role play. Train them some more.
This stuff works. The basic fundamentals of B2B sales can be overlooked. Practice the fundamentals with your team to win long-term.
When you click "Add to Cart", I'll immediately email you a link to the Google Sheet template.
If you run a sales or marketing team, also check out the related templates and playbooks below to access everything else I use for our teams.
VP of Marketing Playbook
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VP of Sales Playbook
Everything you need to run sales at a venture-backed SaaS company.
Click "Add to Cart" below. When you checkout, you will immediately receive an email with a link to download.
- Premium design
- Customizable files
- Lifetime access from any device
Top reviews from SaaS Executives
“These are GOLD! I was having to build all of this from scratch.”
“This is exactly what I was looking for. A repeatable playbook I could plug-n-play for our business.”
“I feel more confident hitting our revenue goals now than I ever have.”
“My job just became so much easier! I’m all about working smarter, not harder.”
“These are GOLD! I was having to build all of this from scratch.”
“This is exactly what I was looking for. A repeatable playbook I could plug-n-play for our business.”
“I feel more confident hitting our revenue goals now than I ever have.”
“My job just became so much easier! I’m all about working smarter, not harder.”
“These are GOLD! I was having to build all of this from scratch.”
“This is exactly what I was looking for. A repeatable playbook I could plug-n-play for our business.”
“I feel more confident hitting our revenue goals now than I ever have.”
“My job just became so much easier! I’m all about working smarter, not harder.”
Our Resources
Our templates give you complete flexibility to choose exactly what you need to unlock growth. Whether it’s defining your ICP, mapping the buyer journey, optimizing your sales process, or building forecasts—our templates make it easy to get started fast and execute with precision.
Our go-to-market playbooks are designed to guide executives from a place of uncertainty to hitting aggressive sales and marketing goals. Each playbook is a step-by-step roadmap built to help you confidently navigate the most critical growth stages and scale your business.
Work with us to develop a custom sales and marketing playbook tailored specifically to your company. We’ll collaborate with you to define a winning strategy and tactics, leaving you laser-focused on execution and results. No guesswork—just clear, actionable steps designed for growth.
